With the arrival of recent expertise platforms for online interaction and real-time communication enabled by the Internet, as well as the proliferation of more advanced sensors and tracking gadgets, we now produce vast amounts of information every single day, detailing our lives, preferences, friendships, and health. In 2011, HCL Technologies performed research that showed that 50% of British employers had banned the usage of social networking sites/companies during office hours. Some sites enable users to upload photos, add multimedia content or modify the appear and feel of the profile.\n\nPerson profiles usually have a bit dedicated to comments from associates and other users. Clixtr, though in the true-time house, can be a location-primarily based social networking web site, since events created by users are routinely geotagged, and users can view events occurring nearby by way of the Clixtr iPhone app.\n\nFirms have found that social networking sites corresponding to Facebook and Twitter are great ways to build their brand image. As of September 2013, 71% of online adults use Facebook, 17% use Instagram, 21% use Pinterest, and 22% use LinkedIn. In 2012, it was reported that in the past few years, the niche social network has steadily grown in recognition, thanks to higher levels of person interaction and engagement.\n\nIn 2012, a survey by Reuters and research firm Ipsos 50 found that one in three users had been losing interest with Facebook and in 2014 the GlobalWebIndex found that this figured had risen to nearly 50%. Where once the streams of social minutia on networks corresponding to Facebook and Twitter had been the final word in online voyeurism, now users are on the lookout for connections, neighborhood and shared experiences.\n\nSocial networks that tap instantly into specific activities, hobbies, tastes and existence are seeing a consistent rise in recognition. Niche social networks corresponding to Fishbrain for fishing and Strava for cycling These social platforms provide brands a rich house during which to have interaction with their target market and build awareness.